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Download this useful guide to making the best use of social media for your school

Making the decision to promote your school through social media is a huge step. With the protection and safeguarding of students at the forefront of their minds, many school leaders worry about the risks.

But the benefits of using social media to promote your school and engage with stakeholders – parents, students, teachers, governors and the local community – can far outweigh the risks. In many instances, these risks can be easily mitigated with effective forward planning.

The benefits of using social media in schools include:

Better talent identification and recruitment (LinkedIn is great for this)

Improved communications with parents

Two-way dialogue with parents to improve student outcomes

Bigger or better public profile for your school (building public awareness of your achievements, successes and specialisms)

Increased local business engagement for both student career development opportunities, potential sponsorship or events and venue hire income

Improved internal communications among staff and students

Better career prospects for students (students who understand how to use social media are often able to connect with potential employers, and have heightened awareness of how their social media presence can positively or negatively affect their chances of becoming employed)

This downloadable PDF guide from the digital strategists and educators at Jonny Ross Consultancy gives the top ten tips for schools on using social media for promotion, communication and engagement.

It includes advice on setting up social media accounts, managing risks through forward planning and setting out clear guidance policies, and running campaigns to promote your school and engage with stakeholders.

For more free advice on using social media in schools, visit the JRC blog and search for “schools”.

Safer Internet Day #esstips competition
We are delighted to announce that the team at Johnny Ross Consultancy are adding to the #esstips SID2016 competition prize pot. Each of the category winners will receive a one hour consultancy, reviewing their school social media profile, with advice on what they should be doing, what they could be doing and how they can use social media to make a difference for their school. Find out more

With just under 2 weeks to Safer Internet Day, we are delighted to share the #esstips competition entries we have received so far

Activites surrounding Safer Internet Day 2016 are hotting up and, as ever, it's proving to be a fantastic opportunity to get pupils involved in the positive aspects of the online environment.

Our #esstips competition has been encouraging pupils to come up with their own positive tip for using the internet. To get involved, all your pupils have to do is come up with a positive e-safety tip that can be tweeted during the run-up to and during ‘Safer Internet Day’.

Entries must be a maximum of 140 characters and include the hashtag #esstips

To submit your school entries:

1) Simply Tweet your entries including the hashtag #esstips from your school Twitter account,
or
2) Submit your entries by email to competition@e-safetysupport.com

Entry is still open and schools can enter as many tips as they wish. All entries must be received before midnight on February 8th 2016 to be included in the competition. Find out more.

Prize update
We are delighted to announce that our partners at Johnny Ross Consultancy are adding to the prize pot. Each of the category winners will receive a one hour consultancy, reviewing their school social media profile, with advice on what they should be doing, what they could be doing and how they can use social media to make a difference for their school.

Entries received so far:
Here are the entries we have received so far:

Keep selfies healthy

Always tell an adult if something does not feel or look right

Being mean to you? Block them and report them

Be careful. Unlike the game – you only live once

Use a nickname rather than your real name while online. Only your friends will know it’s you.

When playing a game, use a Nickname. Don’t be lame

Don't use unknown websites

Don't open messages from people you don't know

Don't put anything on the Web that you wouldn't be happy for your grandma to see.

Check your settings. Make sure your safe

Did you just have a chat? Stop and think. Do you know them?

You only have one life. Don’t share the details

If you're being cyber bullied know that you are not alone, speak out to friends, family, peers. Learn how to block unwanted foes!

If it doesn’t feel right, leave the site!

Private is the way your account should be, your photos only your friends should see!

Never assume snapchat pictures disappear right away

Would you give someone you do not know your house keys? No. Then don't give someone you don't know online your personal information.

Elephants never forget. Neither does the internet

THINK. Is it a good idea to send your friends phone number to a person you don't know? NO. THINK NO

Don't share your personal details they are the keys

When something is said or posted the internet never forgets it

Once you’ve posted a picture of yourself online most people can see it and may be able to download it. This photo isn't just yours anymore!!!!!!!

Revealing pictures, unsafe. No revealing pictures, SAFE

Be a true friend and always say something if you think that they are at risk and they'll do the same for you

Never share your password to anyone not even friends.

Never use your name as your username.

Always read the terms and conditions.

Never share your private details to anyone.

Don’t ever post mean comments about anyone.

If someone is mean to you don’t delete it, keep the comment as evidence to show your parents.

Put your profile on private so no one you don’t know can see your photos and comments.

Don’t post any inappropriate pictures or videos.

Never giveaway your personal details

If you get a nasty message don’t delete it show an adult

Don’t send nasty messages

Make a nickname- do not use your real name

NEVER SHARE ANY PERSONAL OR PRIVATE DETAILS WITH OTHERS!

DON’T SEND MEAN MESSAGES TO PEOPLE YOU DON’T KNOW!

KEEP YOUR ONLINE PROFILE AS PRIVATE!

USE A FAKE PROFILE NAME SUCH AS A NICKNAME!

Never ever put your full details on the internet.

Don’t write hurtful things to others.

Always tell an adult what you’re doing on the internet

Have fun but do the right thing

Don’t post embarrassing pictures of yourself unless you have confirmed that only your friends can see it.

Don’t post a picture of yourself .

Don’t put your address.

Change your setting to private!

Don’t put your real name.

Don’t talk to strangers.

Set your profile to private

Don’t post a picture of yourself with your school uniform on or with your school logo.

Don’t use personal info!

Always be careful!

Don’t put up your personal information or anyone else’s.

Put a picture of you in a cartoon form.

Always ask permission before you make a profile.

If it doesn’t feel right, leave the site!

Private is the way your account should be, your photos only your friends should see!

Keep safe online online because your safety should not be thrown away

If someone sends a nasty message to you, just ignore it and say toodle-oo!

Respect yourself and others online; think before you post.

strong password = happy life

If there is something your not comfortable with report it to CEOP. Your not alone

The internet is a different world and not everyone is who we think they are.

Even though winning an I-pad is desirous, You do not want to get a virus. So do not click submit, For it is a counterfeit.

Be careful what you post online. You never know who’s behind your screen.

Think before you type. Think before you say. Think before you tell. Think before you do. There is always someone to talk to

Be careful what you post because you don’t know who is looking at them. Be safe

If you don’t trust a person in the street, then why trust someone on the internet

We matter, people care, think before you send. Can you prove you’re safe? This is why you should go into your settings and stay PRIVATE

If you dig yourself a hole, grab the ladder while you can, it’s long but you need to remember it’s there before it’s too late #staycybersafe

Do you know who you’re talking to? Do you know what you’re sending? Do you know WHO you’re sending it to? Take control

You are not alone, there is always someone in the same position as you. Don’t be afraid to speak out and tell someone

There is always someone to talk to online and on different websites or face to face conversations. If you feel worried or scared.. TALK!

If there’s something strange on the internet, who you gonna call? CEOP!

Parents nose because they care!

There’s always someone to talk to.

You wouldn’t go up to a stranger and tell them your password so why do it online?

If someone sends you a friendly message online but you don’t know who they are don’t reply. Always tell a parent

Never underestimate the ‘send’ button…

A good e-safety tip is there is always someone to help you if you’re struggling with an issue.

Think, would your parents be proud if this got send to the cloud?

Once it’s out there it can never be deleted, no matter how hard you try.

If a stranger came to you on the street and asked for your pictures, you wouldn’t give it to them. So DON’T do it online.

You might get annoyed with your parents checking your phone all the time – but they care about you! They’re there to protect you.

There is ALWAYS someone to talk to. Never talk to strangers! Think! STAY SAFE!

Top tips: let your parents know your password – they care. Safe passwords, protective parents, safety online.

Know who you are talking to: don’t trust random people

1 click to upload but 1000 to delete

Don’t post what you wouldn’t say out loud.

Don’t forget that someone can just hit share.

Check it before you send it. You never know who can see it!

To be safe online just… Destroy your gadgets before you post!

be careful what you post on the internet because PDF! People don't Forget!

Would you tattoo your digital footprint to yourself because it’s a permanent as one!

Don’t be silly guys or you might be in for a nasty surprise!

Being private is just like locking your doors and be careful because you don’t want to start any wars!

Check your posts: would you like it to be tattooed to your forehead?

Remember: posts are permanent.

Privacy settings; Be prepared.

Be carefull an old man could be looking at the photos you’ve posted right now. He really likes them by the way

Think: do you want what ever you post to be tattooed all over your face

Your post is permanent, think before you change your future. You can't write in pencil and rub it out!

What you post is permanent, post safely before you post your privacy.

Not everyone's who they say they are, don’t give strangers personal details

be careful everything you post is permanent. People can find your every post.

you can remove a tattoo easier than your digital footprint.

once its done it can never be undone.

once it’s said the web is fed so don’t keep the web hungry for your information.

you wouldn’t post your information through someone’s door so why would you post your information through someone’s cyber door?

you would'nt walk up to a stranger on the street and tell them all your information so why would you tell a cyber stranger it.

be careful what you post on twitter because it may turn out to be quite bitter.

Be Aware. Hackers are there! Keep your data safe and in a private place.

be careful what you put online because it might not be all rainbows and sunshine.

Think before you post-Don’t think DON’T post!

A real tattoo only stains your digital tattoo permanently stays!

You are better safe than sorry, don’t post information in a hurry!
Don’t give any personal details away. This includes: phone number, email and address. Identity theft and fraud are out there. Be safe and protect.

If the person your talking to is a stranger, they could be the cause of potential danger

Don’t ever give out personal information because then people can track you down and then there will be danger!

Never give your number to someone you don’t know!!

Always remember to think before you do something on the internet because you never know who is looking at your work or profile.

Don’t post anything that is about you or your family or inappropriate.

Protect your personal infomation, you never know who can see it

Always be aware, you never know who’s there.

If you could see yourself, would you stop yourself?

Don 't trust who you can't see.

Don't cause trouble by letting people invade your personal bubble.

Don't send nudes to the dudes, don't send pics to the chicks, it takes one second to post, thousands to remove.

Always think about what you post, you may regret it in the future and it could effect your chances of getting a job.

Don’t send nudes!!

You don’t want a scare so always be aware.

Don’t send nudes!!words to live by.

Think before you post. It will never go away.

Nothing EVER goes away once it is online the internet is written with a pen not a pencil, think before u post.

Control your thumb, don’t send pics of your bum!

Make sure your account is private! You don’t want people stalking you!

When you are online, Other people are not blind, So don’t send a picture, of your, BEHIND!

Remember, that pics not yours once you post it.

Your personal details are personal for a reason, never share them!

If you wouldn’t want your gran to see it then don’t post it on the online. Be safe on the internet!

Would you be willing to let your whole family see your internet history? Would you really? Why not?

Footprints in the sand can easily fade, your digital footprint won't. So let’s hope your footprint is clean ;)

Don’t post about people that you wouldn’t want them to post about you. Stop and think before you post.

Don’t post things that you would not want your nan to see

Posting Checklist –read before you post! 1: Would you be happy to show anyone? 2: Will it make the viewer smile?

Would your mum be impressed with it? Would you show it to your friends? If not…DON’T SEND IT!!

If you wouldn’t do it in the real world, don’t do it at all :p

you can’t get it back once you have posted it. Think before you post. Once you have posted it it’s there for everyone to see.

Clicking the post button can create a whole lot of pain for someone why would you want to do that. Think before you post.

just remember that everyone can see what you post#think before you post

Never meet up with strangers

Be careful what you post. Anyone can see it. And be aware for Predators. Think carefully.

Would YOU let a random person in your house? Anyone can see what you’re posting. This will change your future!

The internet may change your whole life in the future.

Think about what you’re doing, don’t post inappropriate things unless you’re expecting the consequences that come with it.

THINK BEFORE YOU SEND! T – IS IT TRUE, H-IS IT HELPFUL, I – IS IT INSPIRING?, N – IS IT NECESSARY?, K- IS IT KIND?

Be aware when you share. Say no to cyberbullying.

Don’t share any personal information online. A website that wants to know your personal information might not bea trustworthy one.

Remember think before you post stuff online, if you don’t want it on the front of a newspaper don’t post it.

Don’t talk to online strangers or arrange to meet them.

Think about what you post and think about the people who can see what you post!

On every social media site there is a report button.

Don’t put any personal information out there. i.e. where you live, it could be available to anyone and only let people who you know follow/add you.

Share it with your friends, but just your friends’, the world isnt your best friend

That one click of the button can change your future.

You wouldn’t talk to random strangers on the street so don’t do it online

Don’t send pictures if you don’t want anyone to see it. You don’t want it on the front of a magazine do you?

Don’t post or send anything that you wouldn’t want to be shared with everyone.

If you wouldn’t send it to your grandma DON’T SENDIT!

Be safe on the online. Make sure that you digital footprint doesn’t get any bigger than your real foot print. BESAFE!!!

REMEMBER Be safe online by knowing who you are texting and talking to. If you wouldn’t send it to your Nan don’t send it at all!

Think - would you go round showing the world? If you wouldn’t then don’t send it! Remember, the internet is in pen not pencil!

If you are using games websites in which you need a username then keep in mind to NEVER use anything related to you.

Don’t make your life regrettable, be the good one, be the responsible one! Don’t press send if you know it will give you trouble!

Think before you send, you never know what will happen

If you wouldn't send it to your grandma, don’t send it

You’re smart. You wouldn’t post something you would regret later. Would you? Stay safe and staysmart.

Treat your password as your toothbrush, keep it to yourself.

Don’t post in anger- THINK! Are you going to regret it later on in life?

if you wouldn’t show it to your mum or dad… then don’t put it online!!

everyone has an e-safety tip so here is mine. Treat your personal information as a secret.

Don’t post when you’re angry or upset. You could regret it later.

Don’t post anything you don’t want the world to see-anyone can get at it once it’s out.

No matter how much you adore the internet, it’s always important to stay safe

Who will see it? Who do you want to know about it? Just THINK about that. Do you want anyone to see it?.

Do you know whose following you? If not make sure you do. Pleaseprivate your account.

Keep Calm and be Safe on the internet! When you’re safe on the internet your future is safet oo!

Think before you post! Is it something someone can use against you?

Always remember to check you rprivacy settings on your personal page you never know who’s watching.

If someone is upsetting you on social media or using language that you are not comfortable with, don’t sink down to their level.

Always keep your social network account to private so that only your friends can view your posts and information

Think before you send, think before you save. What’s on your phone and computer matters.

Do not send pornographic images to anyone not even your girl/boyfriend.

Always keep your social account details private e.g. tell your friends that you will only send a request once.

Would you want your parents and family see I tthen why strangers see it. Sexting could result in jail time so don’t let this happen.

Your name, address, age, inappropriate or embarrassing pictures. If you don’t want them for everyone to see then don’t post it!

When online don’t post anything inappropriate. If you wouldn’t want you’re relative to see the image then it may be inappropriate.

Sexting Never do it under18 doing so will get you in trouble with the law and could result in jail time. Think before you send

An account will not give the same impression to every viewer; everyone will have their own opinion, make it good.

As soon as you have posted or sent the photo it is out of your control. Don’t do anything you will regret.

Anyone and Everyone can be strangers. Don’t think it’s cool to have loads of followers even if you don’t know them.

If you don’t know the sender, then it might be a pretender!

Updating Windows is a must, to leave future problems in the dust!

Don’t share any personal details online to people you don’t know, by keeping your account private.

Think about what you post online as once it out there you can’t get it back and it could end up affecting schools, universities, jobs and you reputation online and offline. THINK!

Think about what you are posting on twitter and any other social networking site

think about what you post on the internet cause it could be something mean and you cant delete it

Think before you post because you won’t want to see it on the front of the newspaper.

Your DigitalFootprint is more permanent than you think!

Map out your future but do it in pencil.

Sexting is bad, you can’tget a job, it can ruin your life.

If you wouldn’t say it to their face don’t say it at all. People can hide behind their computer screen

Make sure you never give out personal details on the internet. Things cans pread to anyone in the world!

Always check your privacy settings; afriend of a friend of a friend’s uncle’s friend could be able to see your posts!

You have a digital footprint? Everything you do on the internet leaves a digital print. So before you putsomething on the internet think!

When u follow a person are u always nice? Think of it like following someone in the street then them turning on u and being mean!

Be internet safe " Don't assume - be sure"

Think. Are you really speaking to someone your own age?

Is this really who you think it is ?

Online, don’t talk to people you don’t know, you never know how far the conversation will go!

Be safe on computers, remember that, don’t be a fool and fall for a trick. Then the hacker will feel like a helpless brick!

Treat your password like your toothbrush don’t share it with anyone and change it often.

Don't give out personal information online - even if you think you know them

Be smart, be safe be an online hero

If you can’t be good online, get offline

If you don’t know them, say no to them

Ready steady check your settings

Think before you text

If you are worried, reach out and tell an adult

Keep calm and surf safe

Age limits are there for a reason, don’t pretend to be someone you’re not!

On the 9th February 2016, millions across the UK and globally will be celebrating Safer Internet Day. Coordinated in the UK by the UK Safer Internet Centre, the day is a great opportunity for teachers to engage with young people and their parents and carers about safe and positive use of technology and encourage them to play their part to create a better internet.

Each year hundreds of primary and secondary schools get involved in the day, running activities in the classroom, putting on assemblies, holding parent sessions or getting involved in the Safer Internet Day social media campaign. As a result, last year, Safer Internet Day 2015 reached 25% of 11-16s, with a third of those going on to change their behaviour – an incredible figure for a one-day campaign!

Over 200 schools have already joined the official supporters list for Safer Internet Day 2016, and it looks set to be the biggest Safer Internet Day yet.

To help schools and youth groups deliver activities for children, young people and parents and carers on Safer Internet Day 2016 the UK Safer Internet Centre has developed Safer Internet Day education packs.

Safer Internet Day education packs

The theme for Safer Internet Day 2016 is ‘Play your part for a better internet’ and provides an opportunity for schools to explore the responsibility we all have to help create a kinder online community.

The Safer Internet Day education packs aim to empower young people to celebrate diversity online in order to inspire a kind, respectful and inclusive internet, and help raise awareness about the issue of online hate and cyberbullying to ensure no child is ever targeted online for being different. This is explored through posters, assembly presentations with scripts, drama activities, quick activities, full lesson plans and even films!

To help teachers get involved the UK Safer Internet Centre has some ideas about how you can use the packs to run activities on Safer Internet Day:

In the classroom, teachers can use the UK Safer Internet Centre’s primary school lesson plan to get pupils to create their own set of Digital Rights which they believe could make the internet a better place.

New this year, the whole-school activities for primary and secondary are a great way to get everyone involved in Safer Internet Day. This includes our #shareaheart social media campaign, a positive commenting activity and ideas for a question wall.

For quick activities teachers can use the SID TV videos to think about how we communicate online. For primary, the Smartie the Penguin video can be used to teach young people what to do if they get a mean comment online and how we can all be a good friend to others. For secondary, the real-life stories and expert perspectives can be used to think about and the impact of how we communicate online and how to deal with negative comments or cyberbullying.

Assemblies in the week of February 9th could focus on how we all have a role to play to make the internet a better place. Use the ready-to-go assembly and script for secondary schools and primary schools, including a poem that celebrates difference online – or why not support pupils to deliver their own assemblies?

Why not display the Safer Internet Day poster in your primary school or secondary school?

Reach out to parents and carers using the Safer Internet Day parent pack, which includes a template letter, resources and a ready-to-use presentation.

For more ideas about how to get involved visit: the Safer Internet Day website

#shareaheart for Safer Internet Day 2016!

To help spread the love and promote respect and kindness online on Safer Internet Day the UK Safer Internet Centre is encouraging schools to take part in the #shareaheart social media campaign.

Whether it’s a positive message in the UK Safer Internet Centre’s specially designed heart signs, a post filled with heart emojis, or something more creative, there are lots of ways you can get involved! To find out how visit: http://www.saferinternet.org.uk/safer-internet-day/2016/play-your-part/share-a-heart

Remember to share your heart message, image or video on social media on the 9th February using the hashtag #shareaheart!

E-safety Support Resources

Before Safer Internet Day, why not get students thinking about how they would like to mark the event using the Safer Internet Day assembly from this website. The assembly (in both Primary and Secondary versions) is available to all E-safety Support members and can be downloaded from your dashboard.

esstips competition
There is still time to enter the #esstips competition. Simply submit your entries before midnight on 8th February. Find out more